Local SEO is particularly important for small businesses looking to attract customers in their immediate geographic area. By optimizing your online presence for local searches, you can increase your visibility to potential customers searching for businesses like yours. Claiming and optimizing your Google My Business profile is a crucial step in local SEO. This helps search engines understand your business’s location, hours, and services. Building local citations, such as listings on online directories and review sites, is also essential for improving your local SEO. These citations help search engines verify your business’s information and increase its visibility in local search results.

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